The main benefit of writing articles on Linkedin is that it establishes you as a thought leader.īy publishing articles on Linkedin with your own content, relevant to your business and industry, you automatically position yourself as an expert. There are many benefits to publishing Linkedin articles and not limiting yourself to just publishing short posts. If you are going to write something, you want your content to be discovered and read by as many people as possible. Step-by-Step Guide to Writing a LinkedIn Article In this next section I’ll walk you through step-by-step preparing and posting your LinkedIn article. Now that we’ve covered some LinkedIn article hacks, you’re ready to write your masterpiece. Here is a great example of an article with non-boring images – Why You Surround Yourself With is Who You Become How you chose images will come down to your brand.īut get creative and save the images using keywords – that will help with your SEO. Blurry photos, small pics, anything that will make you squint. Definitely avoid using boring images in your content, such as:
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